People-oriented: employees are the most valuable resources to provide learning and development opportunities, the development of staff potential, to provide a platform for the development of talent

Innovative development: innovation breakthroughs continue to develop advanced science and technology to create the market for high value-added products

Customer satisfaction: reverse thinking, market-oriented, customer satisfaction as the biggest goal, continue to expand their business, to provide customers beyond the market value of products and services

Highest performance: the company requires employees to do the right thing in a scientific way to the world's advanced enterprises as the benchmark for the best performance, to measure the results of the staff and the team, the best performance

Pursuit of perfection: constantly challenge the limit, challenge self-continuous improvement, to do the best in the best selection of good

Integrity integrity: sense of life, seriously do things honest, frank and treat people, words and deeds consistent strict corporate secrets